Shaped Tubes
A bespoke format for true shelf standout.
Our shaped tubes add a unique and highly customised dimension to your packaging. By replicating a bottle silhouette, your logo, or another distinctive element of your brand world, these tubes create immediate recognition and deliver powerful shelf appeal.
Examples of Shaped Tube Packaging

Rounded Square Tube
A refined alternative to the classic round format

Truncated Oval Tube
Distinctive shape with embossed metal lid detail

Oval Tube
Elegant proportions for a premium aesthetic

Rounded Rectangle Tube
Combines strong presence with subtle luxury cues
Features
- Bespoke tube shapes tailored to your brand identity
- Embossed metal lids and bases available in a wide range of colours and finishes
- Exceptional finishing to highlight key branding details
- Optional inner print to extend your brand story inside the pack
Options
- Choose from oval, rounded square, truncated oval or rounded rectangle profiles
- Fully custom sizes and bespoke shapes available on request
- Advanced finishing including foiling, embossing, debossing and specialist varnishes
Benefits
- Unique shelf appeal and genuine product differentiation
- Reinforces brand recognition through shape as well as print
- Robust and durable design, re-sealable without damage
- Strong, proven structure for premium product protection
Design for Sustainability
- Made from 100% recyclable materials
- FSC-certified chain of custody available
- Innovative perforated seam for easy separation and recycling
- Exact-sized construction reduces waste, enables efficient supply and supports our One Stop Purchasing service
Download Product Specification Sheet
View our round tube style options
Round tube styles
NFC Tag Feature
Discover the benefits of combining digital technology with your tube packaging.